AI and software development in Hackney
Augustova builds custom AI systems, websites, web and mobile applications and business automations for companies in Hackney and across East London. Fixed price, agreed against a written scope, typically two to four weeks to a working system. We run our own software in production, so the work is done by the people who carry it.
Working in Hackney
Hackney has one of the highest densities of small creative, digital and hospitality businesses in London, centred on Shoreditch and running north through Dalston. Most are owner led, growing quickly, and running on tools that were each chosen individually rather than as a system.
Hackney supports one of the largest concentrations of small creative, digital and hospitality businesses in London. Most are owner led and grew quickly, which means the operational layer underneath them was assembled tool by tool rather than designed. The borough also has an unusually high proportion of firms that sell services to other businesses, so their own delivery process is the product.
Agencies here are asked for AI features by their clients constantly and rarely have anyone in house who can build them. We work as a white label partner so the agency keeps the relationship.
Who we tend to work with here
Also covering
Shoreditch, Dalston, Hoxton, Stoke Newington, London Fields, Homerton.
What we build for Hackney businesses
What Hackney businesses keep asking us to fix
Client demand the agency cannot staff
An agency asked for an AI feature has three options: turn it down, hire for it, or subcontract. The first loses the account and the second is slow and expensive.
Delivery process assembled tool by tool
Briefs in one place, files in another, approvals in a chat thread. The cost is not the tools, it is the hour a day spent moving information between them.
Hospitality demand that moves by the evening
Bookings, staffing and communication all peak outside office hours, which is exactly when the current process depends on somebody being available.
Questions from Hackney businesses
Will you work as a white label partner for our Hackney agency?
Yes, and it is a deliberate part of the business. We deliver under your brand, to your conventions, with a written commitment never to approach your client during the project or afterwards. That commitment is the only real objection to the arrangement, so it is in writing rather than implied.
Do you compete with digital agencies in Shoreditch?
Not intentionally. Where an agency already builds websites well, we would rather supply the AI and application capability behind them. The partner page sets out exactly how that runs, including the client protection commitment.
Based in Hackney? We can meet.
Tell us what your team still does by hand every week. A founder reads every message and replies personally, usually within one working day.