Software for insurance brokers, built around renewal season.

A broking business is a sequence of renewal dates, each requiring documents, comparison and a conversation. Miss the window and the client is with somebody else, often without ever having been unhappy.

Most brokers manage this with reminders in a diary and the memory of whoever owns the account. It works until volume grows.

The document that explains why one quote is better than another is what justifies the fee and wins the renewal. It is also usually written from scratch each time, by somebody senior, under time pressure. Generating the structure automatically leaves the judgement to the broker and removes the typing.

Renewal tracking and client onboarding as one build sits at the lower end of the £8,000 to £30,000 range. Document reading, where policy schedules and statements of fact arrive as attachments and are retyped, is custom AI work at £8,000 to £25,000 and often pays back fastest.

An audit at £2,500 to £6,000 is worth doing first in this sector, because brokers frequently already own software that does more than they realise and the gap is configuration rather than capability.

Renewal retention rate, and specifically how many renewals were actioned in the final week before expiry. Late renewals are the ones that get shopped around, so the timing distribution matters more than the average.

Then hours per new client on onboarding paperwork and identity checks, and the number of policy documents rekeyed per week. Those two are the direct automation targets.

A 30-minute call to hear how the operation runs today, then a paid discovery step: interviews with the people doing the work, a look at the systems and data you already hold, and a ranked list of what would pay back, each with a price, a timeline and the monthly running cost once live. In most brokerage engagements the first thing built is document intake and renewal chasing, so the account handlers spend the day on the clients who need them, because it is measurable inside a month and it funds the rest.

The build runs in weekly demos against your real inputs, including the messy ones. Integration with the systems you already run comes before anything clever, because that is where most of the value and most of the risk sits. Go-live is followed by handover: the code, the provider accounts and the credentials in your name, a runbook, documentation and a recorded walkthrough, plus a session for the people who will use it daily. Every price is fixed in writing before work starts, with a list of what is not included.

A broker is regulated by the Financial Conduct Authority, and the Consumer Duty, the conduct rules and the record-keeping requirements decide what automation may and may not do. Software can read a proposal form, a schedule or a claim into a structured record, check it for completeness, chase the missing items, draft the renewal letter and log every step. It cannot advise, recommend or make a decision that affects the customer without a person accountable for it, and the audit trail has to show who did what and when. The same applies to any AI assistant staff use for correspondence: business plan, data processing agreement, policy, and a human who signs the advice.

Our published prices apply to every sector: an AI adoption audit at £2,500 to £6,000 fixed, credited in full against any build; a first AI implementation at £4,000 to £15,000; a custom AI system at £8,000 to £25,000; applications at £8,000 to £30,000 per phase; websites at £4,000 to £16,000; training from £1,200. For a brokerage that usually means document intake and completeness checking as the first implementation, renewal chasing and claims-pack assembly as a custom system, and the broking platform you already run kept as the system of record.

The running cost is stated before go-live, per feature, and it scales with volume rather than headcount. From operating our own AI products, the model is rarely the expensive part; the channels around it, telephony and messaging, usually are, and a well-designed workflow sends most of its work to the small, cheap models. Every system we build reports cost per feature from day one and has spending ceilings that were tested by watching them fire.

Brokerages lose margin in the retyping: the same client details entered into the broking system, the insurer portal and the email, and the same chase sent three times because nobody could see who had replied. Document intelligence that reads what arrives and writes it once, and a chase that stops when the client responds, returns hours per account handler per week and removes the errors that turn into complaints. Renewal is the second win: a renewal that goes out on time with the right documents is one that does not leak to a comparison site.